Eastern Promise - The Podcast
‘Eastern Promise‘ explores the full potential of the East of England. We talk to experts, innovators, entrepreneurs, disrupters and more, finding out why the Eastern region is the best place in the UK to start, run and grow a business. From architecture to zoology, every business has a place here, with Mike Rigby as your guide on this audio journey, celebrating and promoting our region. Eastern Promise also features the Plug Board; where a panel of three get to plug their own business, event or project in exchange for giving a plug to someone else in return. And there‘s also a bit of lighthearted audience participation in ‘CrowdSourcery’, where folk from across the East of England - and even beyond! - choose their favourite things on a given theme to share and celebrate! You can contact Mike at podcast@easternpromise.org.uk.
Episodes

4 days ago
4 days ago
This Week: Eastern Promise has assembled a mighty armada of experts to weigh in on the not-so-small matter of how the East of England's SMEs can WIN more business from across the public sector!
Coming to you from the Norwich offices of The Crown Commercial Service, the CCS' Deputy Director of Cloud Neal Smith joins our own Mike Rigby, along with Tim Robinson of Tech East, Jack Weaver of the Norfolk Chambers of Commerce, Candy Richards of the Federation of Small Businesses and Greg Gibson of our very good friends (and sponsors!) Mills & Reeve. We discuss the opportunities to be had, the role tech firms in particular can play, and some of the ways SMEs can outmanoeuvre the big boys & girls!
Click here for more information on the Central Digital Platform and the Crown Commercial Service.
You can also click on the links for the following Chambers of Commerce:
Chambers East
Bedfordshire
Cambridgeshire
Essex
Hertfordshire
Norfolk
Suffolk
You can also find out more at:
The Federation of Small Businesses
Tech East
To find out more about Eastern Promise, listen to our back catalog, or to contact us, visit: https://easternpromise.org.uk.
Eastern Promise is proud to be supported by Mills & Reeve.

Thursday Mar 20, 2025
Episode 124: Peter Freeman (Chair, Homes England & Cambridge Delivery Group)
Thursday Mar 20, 2025
Thursday Mar 20, 2025
This Week: It's a long-awaited interview for Eastern Promise, as we sit down with Chair of the Cambridge Delivery Group and former Chair of Homes England, Peter Freeman.
Mike Rigby chats with Peter his background, how he approached his role, his philosophy of development, new towns vs. urban extensions and get his tips on how your favourite East of England-focused podcast can help. We're truly grateful to Peter for his time.
You can find out more about Homes England and the Cambridge Delivery Group here. You can also read The Case for Cambridge document produced by the previous Government.
You can contact Eastern Promise by emailing podcast@easternpromise.org.uk or by visiting https://easternpromise.org.uk and clicking on the contact link.
Eastern Promise is truly proud to be supported by Mills & Reeve.

Wednesday Mar 12, 2025
Episode 123: Microencapsulation Collaboration! Xampla & The Quadram Institute
Wednesday Mar 12, 2025
Wednesday Mar 12, 2025
This Week: We delve into the microencapsulation collaboration between Cambridge-based materials innovator Xampla and Norwich Research Park's titan of digestive health, The Quadram Institute!
These two centres of excellence have come together to ensure that the probiotics we take for better digestive health can actually be packed, shipped to your local supermarket, stored at home and then consumed with minimal loss in quality - always tricky when you're dealing with live cultures! Until now, what a probiotic says 'on the tin' may not match what ends up in your gut.
Xampla nutritionist Hannah Pearse, Quadram Institute group leader, Prof. Arjan Narbad and QIB Head of External Relations Andrew Stronach are on hand to tell us more. You'll never look at yoghurt health drinks, dishwasher tablets, or takeout pizzas in the same way again!
To find out more about Xampla and The Quadram Institute, click the relevant links, and here are links to BBSRC and Innovate UK for good measure!
To listen to more episodes from the Eastern Promise podcast's back catalog, to contact the show, or to find out more about what we do, click here. Or, you can contact us at podcast@easternpromise.org.uk.
The Eastern Promise Podcast is produced in The Podding Shed for the Eastern Promise Community Interest Company, in proud association with Mills & Reeve.

Thursday Feb 27, 2025
Episode 122: Innovate Cambridge w. Kathryn Chapman & Michael Anstey
Thursday Feb 27, 2025
Thursday Feb 27, 2025
This Week: Eastern Promise takes a look at the exciting, inclusive and growing dynamo that is Innovate Cambridge!
Recorded at their HQ, The Glasshouse, in Botanic House on Hills Road in the city, Dr Kathryn Chapman, Executive Director, and Board Member Michael Anstey, chat with host of the Eastern Promise podcast, Mike Rigby, about the progress Innovate Cambridge has made thus far, the vision behind the initiative and more, including the Cambridge X Manchester partnership (of particular interest to our Mancunian Exec Producer!)
But that's not all! We take a meander around The Glasshouse with Innovate Cambridge's Ana Lucia Buckman, taking in the decor and finding out the thinking and feel behind the warm, welcoming design of this facility.
You can find out more about becoming a member of Innovate Cambridge by clicking here.
You can contact Eastern Promise at: podcast@easternpromise.org.uk or by visiting easternpromise.org.uk, where you can also hear previous episodes of the podcast...
Eastern Promise is proud to be sponsored by Mills & Reeve.

Wednesday Feb 19, 2025
CROWDSOURCERY! Hopes for 2025 & Your Questions Answered!
Wednesday Feb 19, 2025
Wednesday Feb 19, 2025
This Week: Yes! Deferred is not denied and postponed is not prevented, 'coz CrowdSourcery is back to work its magic once again!
This time, we're looking at your hopes and dreams for 2025, with health, wealth and happiness featuring on your lists, in no particular order.
BUT THAT'S NOT ALL...By no means, for CEO of Eastern Promise and Executive Producer of this Podcast answers YOUR questions, including: funniest guest, most moving story, impediments to progress, getting the East of England noticed! His favourite coffee shops! Mike answers them all... Thank you to everyone who sent in a question(s)!
To contact CrowdSourcery and/or Eastern Promise, you can email: crowdsourcery@easternpromise.org.uk or podcast@easternpromise.org.uk.
Eastern Promise is proud to be supported by Mills & Reeve.

Wednesday Feb 05, 2025
Episode 121: ARU Peterborough
Wednesday Feb 05, 2025
Wednesday Feb 05, 2025
This Week: ARU Peterborough is the East of England's newest higher education provider, created for a specific set of socio-economic purposes by the Cambridgeshire and Peterborough Combined Authority, Peterborough City Council and Anglia Ruskin University.
ARU Peterborough is addressing the skills shortage that threatens an otherwise strongly performing economy, limiting local firms and giving incoming businesses pause.
Host and Executive Producer Mike Rigby is joined by the inaugural (and current) Principal, Professor Ross Renton, and Chair of the Cambridgeshire and Peterborough Business Board, Al Kingsley MBE, to discuss the genesis of the campus, the awards for social mobility, its importance to the region and its steps towards becoming a standalone institution in 2023.
You can contact the Eastern Promise podcast team by emailing: podcast@easternrpomise.org.uk.
For more information on ARU Peterborough, click here.
To hear other episodes of the Eastern Promise podcast, click here.
Eastern Promise is proud to be supported by Mills & Reeve.

Thursday Jan 30, 2025
Thursday Jan 30, 2025
This Week: You join me in the Mother of Parliaments as a guest of Andrew Pakes, MP for Peterborough; North West Cambridgeshire MP Sam Carling; and the Cambridgeshire & Peterborough Combined Authority and Mayor Dr Nik Johnson.
I chat with Nik about the message behind the event; that Cambridgeshire and Peterborough stand ready to provide the growth that the UK needs. We also discuss his role as the East of England's ONLY metro mayor and we hear comments to the assembled from Local Growth Minister Alex Morris MP. But that's not even half of what this episode has for you...
We bring you part two of our panel on 'How the Brecks can Support the Growth of Cambridge', looking specifically at housing, community and placemaking.
The Brecks area of Norfolk straddles the A11 and Cambridge railway line, and sits roughly equidistant between Cambridge and Norwich.
How the area might relieve the housing pressure on Cambridge for he benefit of all, and do so in a carefully created community is discussed by an all-star panel.
Joining host Mike Rigby from Breckland Council are Councillor Sarah Suggitt, Cabinet Member for housing and planning at along with Strategic Growth Manager Stephen Scowen. From Thetford Town Council we have independent Deputy Mayor Carla Barreto; Community engagement expert and CEO of Socially Adept, Esmee Wilcox; Feilden and Mawson architect and champion of arboreal living Matt Wood; and Mills & Reeve’s own, Stewardship and development specialist Anna Aldous.
You can hear the first part of the roundtable here: https://easternpromise.podbean.com/e/episode-120-cambs-peterborough-in-parliament-plus-brecks-cambridge-housing-roundtable-part-2/
For more information on the New Town 'sandbox', email podcast@easternpromise.org.uk, putting 'sandbox' in the subject line.
Find out more about Breckland Council's growth and development plans here.
Eastern Promise is proud to be supported by Mills & Reeve.
For more information, and to hear all previous editions of the podcast, visit easternpromise.org.uk.

Thursday Jan 30, 2025
Episode 119: How the Brecks can Support the Housing Needs of Cambridge (Part 1)
Thursday Jan 30, 2025
Thursday Jan 30, 2025
This Week: We return to our series on 'How the Brecks can Support the Growth of Cambridge'.
The Brecks area of Norfolk straddles the A11 and Cambridge railway line, and sits roughly equidistant between Cambridge and Norwich.
How the area might relieve the housing pressure on Cambridge for he benefit of all, and do so in a carefully created community is discussed by an all-star panel.
Joining host Mike Rigby from Breckland Council are Councillor Sarah Suggitt, Cabinet Member for housing and planning at along with Strategic Growth Manager Stephen Scowen. From Thetford Town Council we have independent Deputy Mayor Carla Barreto; Community engagement expert and CEO of Socially Adept, Esmee Wilcox; Feilden and Mawson architect and champion of arboreal living Matt Wood; and Mills & Reeve’s own, Stewardship and development specialist Anna Aldous.
For more information on the New Town 'sandbox', email podcast@easternpromise.org.uk, putting 'sandbox' in the subject line.
Find out more about Breckland Council's growth and development plans here.
Eastern Promise is proud to be supported by Mills & Reeve.
For more information, and to hear all previous editions of the podcast, visit easternpromise.org.uk.

Wednesday Jan 22, 2025
Episode 118: The CPCA Social Impact Investment Fund
Wednesday Jan 22, 2025
Wednesday Jan 22, 2025
This Week: We look at the £2.4m of fresh support for social enterprises in the Cambridgeshire & Peterborough Combined Authority (CPCA) area, bridging the gap between those organisations looking to put people and place before profit and traditional forms of finance.
Chair of the CPCA Business Board, Al Kingsley MBE, Gary Parker of the FSE Group, and Iain Crighton MBE FIMI of Allia join your host, Mike Rigby, in Huntingdon to hear stories of social enterprises being supported and the nuts & bolts of how the scheme works in practice.
For more details, visit:
https://cambridgeshirepeterborough-ca.gov.uk/what-we-deliver/business/business-growth-service/ (Cambridgeshire & Peterborough Combined Authority);
https://futurebusinesscentre.co.uk/programmes/cpca-social-impact-investment-fund/ (Allia)
https://www.thefsegroup.com/fund/cpca-business-growth-and-social-impact-investment-fund (The FSE Group).
You can contact Eastern Promise by visiting our website or emailing podcast@easternpromise.org.uk.
Eastern Promise is proud to be supported by Mills & Reeve.

Wednesday Jan 15, 2025
Episode 117: Anglia Capital Group & The Halo Programme (with PfBIO)
Wednesday Jan 15, 2025
Wednesday Jan 15, 2025
This week: Welcome to the first Eastern Promise podcase of 2025! And what a belter it is...Anglia Capital Group MD Hannah Brynn joins me to discuss 'The Halo Programme', which readies participants to work with angel investors. Hannah shares the way the programme works and we'll also hear from 2023 Halo Programme alum, Dr |Rosaria Campilongo of PfBIO on the difference the programme made to her. But that's not all! You can also hear an EXCLUSIVE sneak preview of the first few months of 2025's Eastern Promise goodness! For more information on the Halo Programme and Anglia Capital Group, click here.Intrigued by PfBIO? Then click here.To drop Eastern Promise a line, email podcast@easternpromise.org.uk.
You can visit the Eastern Promise website here.Eastern Promise is proud to be supported by Mills & Reeve. Achieving more, together.

Welcome to Eastern Promise
Eastern Promise is the podcast that explores the full potential of the East of England. We showcase that potential, celebrate it and share it with you, our listener.
From architecture to zoology, your host Mike Rigby takes you on a tour of the region, finding out things you din't know you didn't know and surprising you as to the scale of fantastic stuff that's happening under our noses.
Photo, left: Mike and Engineer 49 record a Plug Board episode at the boardroom at the EpiCentre in Haverhill, Suffolk.